Seven Things You Didn’t Learn in School: The Basics of Being a Working Model

APROVED_-_THINGS_YOU_DIDN_T_LEARN_IN_SCHOOL

Seven Things You Didn’t Learn in School: The Basics of Being a Working Model

English. Arithmetic. American history.

We all know that school is mandatory and for good reason: school teaches you the basics of everything you need to be successful in life – unless you want to be a model.

When it comes to the fashion industry, let’s face it, it’s a whole different world. Qualifications and experience that merit success in other industries don’t translate into success in fashion. As a New York casting director, this is a large reason why I offer modeling workshops and classes that help models gain a competitive edge.

Here are just a few of the things about modeling that you won’t learn in school but need to know:

  1. Treat the receptionist or casting assistant the same way you would treat the casting director. It’s not uncommon for models to be impatient or outright rude in the waiting room. But remember, the moment you show up for a casting, you’re being watched. As much as we want to find the right look, we also want a model who is pleasant to work with and treats everyone on the team with respect. Remember, modeling is collaborative.
  2. Send thank you cards. This is a definite bonus. Always give credit where credit is due. It takes a village to create the perfect image. The casting director, photographer, booker, director, editor, makeup artist, hair stylist and, of course, you as the model are all ingredients for the success of the project.
  3. Avoid talking smack when you’re getting your hair and makeup done. It’s tempting to treat the hairdresser’s chair like a therapist’s chair. When a hairdresser or makeup artist is working on you, it’s normal to get personable and chit chat with your colleagues. Making a connection on set is comforting. But this doesn’t mean that you should get too comfortable and complain about the production or the project or photographer – etc. Trust me, if you talk smack when you’re getting your hair and makeup done, it WILL get back to photographer or client. Some clients lean on stylists for their input when casting and if you were negative on set with them in the past, negativity is a stain that does not wash out easily when being considered for future jobs. The net net: stay positive and keep any negativity off set.
  4. If you buy an outfit, take the tags off. If you decide to become a model, you should know that this is an expensive industry and can be an expensive pursuit. There are times when you’ll have to purchase outfits for a casting or an industry-wide event. If and when you do this – always take your tags off! If your tag slips out, people assume that you bought the outfit to wear at the event with the intention of returning it. This is awkward and reveals a lot about you as a person.Most people that buy-wear-and-return outfits do so because they’re tight on money. If money is an issue, don’t try to keep up with the Joneses. You can still find outfits from places like H&M and make them look cool. Just because another model has brand name clothing or purses, it doesn’t mean you need the same. Plus, you never know if those items were gifted by a client or someone else in the industry. A good model can rock a t-shirt and jeans effortlessly.
  5. Always pass it forward. If you’re working for a high-end designer, they might ask what sizes you wear. This is often because they want to gift you with something from their line (such as shoes). This is a good opportunity to ask what size your booker wears. When you get the gifts in your booker’s size, you can pass the gift forward. This is an effective way of saying “thank you,” and keeps you in good graces with your booker, who will want to work harder for you!
  6. Know how to say thank you. A thank you gift or Christmas gift to your booker should not be homemade chocolate chip cookies. While it’s a sweet gesture (and tasty!), it can unintentionally be a slap in the face. The industry standard is your day rate as a gift to your booker.
  7. Know how to dress yourself. In the fashion industry, perception is reality. You have to look stylish both inside and outside the casting room. Again, this doesn’t have to be an expensive pursuit that requires brand name clothing, but you should always put your best foot forward. No matter what you wear, look stylish and present an image you can be proud of.

By following these unspoken rules, you’ll make a good impression and earn a positive reputation in the casting room.

Are you looking to advance your modeling career? Learn more fashion industry insights and secrets by taking a modeling workshop from New York casting director tiffany rosenfeld.

Sign up today.

How To Become a Model: Insights from a New York Casting Director

HOW_TO_BECOME_A_MODEL_INSIGHTS_FROM_A_NEW_YORK_CASTING_DIRECTOR

Is it your dream to become a model? Do family members, friends and even strangers tell you that modeling is something you should consider?

 

No matter how beautiful you are, becoming a model in New York City can be unnerving. After all, you’re competing against thousands of female and male models for a coveted spot on the runway, editorial, catalogue or national campaign. If you look past the glamour and are willing to work hard, there’s opportunity for everyone in this industry.

 

More often than not, models get scouted.

 

Major agencies in New York and from around the globe have scouts on the lookout for new faces. You could be discovered at the mall, airport or sports stadium. A legitimate scout will hand you a business card and connect you to the modeling agency. You shouldn’t have to pay for the opportunity to be discovered.

 

If you haven’t been scouted by a modeling agency, don’t worry – you can still attend an agency open call or submit yourself directly.

 

Know that there’s a market for everything.

 

As a New York casting director, one of the questions I’m asked the most by aspiring models is, “Am I pretty enough? Do you think I’m good enough?” Remember that there’s a market for everything and everyone…including YOU. Even if you’re not cast in a campaign or accepted by an agency, it doesn’t mean that you should give up. Becoming a model in New York means that you have to find your niche and own it. You might be a great fit for another agency or another project. Be the best version of you instead of faking what you think the industry wants of you.

 

Be prepared for the unplanned.

 

In traditional careers such as dentistry or finance, there’s a more clear-cut path towards success. When it comes to modeling, your career might be a different reality of what you expected. Your success is dependent on so many outside factors and decision makers that you can’t control. Don’t be discouraged if things don’t go the way you hoped. Becoming a successful model is about finding the market that’s right for you. Be persistent.

 

Come ready to work hard.

 

Modeling is easy, right? Wrong. There’s a LOT more to modeling than just posing and taking good pictures. Many aspiring models in New York are shocked at how difficult success in the fashion industry can be. Don’t expect to come out and hit a grand slam home run. Unless you’re one of the lucky few that booms into the fashion stratosphere overnight, be prepared to pay your dues, learn, work hard and live the dream.

 

Familiarize yourself with the business.

 

Yes, this is a business. While fashion and modeling are certainly creative endeavors, at the end of the day, everything we do is business. You have to learn about editorials, tear sheets, photos, look books and model debt. Even if you sign with a major agency, you might be placed into a model apartment and be expected to pay the cost back. Sure, it’s an elite business – a glamorous business. It’s fun, it’s creative, but at the end of the day, it’s a business.

 

Get a coach.

 

Whether you want to learn more about the business of modeling or learn how to stand out from the crowd, it’s always good to take modeling classes and workshops. A reputable modeling coach in New York City should help you build your confidence and the skills needed to nail every single casting.

 

As a New York City casting director who has cast projects for Target, Macy’s, Olay, Pantene, L’Oréal and more, tiffany rosenfeld has the insight and experience to help aspiring models always put their best foot forward.

 

Are you looking to become a model in New York? Sign up for modeling workshops and coaching today.

How to Communicate Clearly with Your Casting Director


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How to Communicate Clearly with Your Casting Director
Alternative Title: How to Ask for What You Want and Get It from Your Casting Director

When you hire a New York casting director for your project, our goal is to make you look as good as possible. We accomplish this by knowing exactly what you want in a model. Now, knowing what you want can be a challenge, right? Maybe you don’t know what look you want, and that’s why you hired a casting director (to rely on experience and wisdom). Perhaps this is your first time working with a casting director for a national campaign.

In every situation, communicating clearly with your casting director is key to getting the right talent for your project. When you know how to define and ask for what you want, your casting director will help you select the best models to sell your product and brand.

Here are a few tips to keep in mind when communicating and working with a casting director:

It’s ok if you don’t know exactly what you want. But, if you know what you don’t want, let us know. Be honest, be transparent and don’t be afraid to be politically incorrect. If you don’t like cleft chins, for example, just let us know. We’re a safe zone and it’s our goal to make you happy. Sometimes finding what you want means you have to eliminate what you don’t want.
If you give us a little bit of guidance, but also give us room for creativity, we’ll often surprise you with something amazing. In the spirit of trying to be accommodating, clients often say, “Cast the net wide.” This means we have to show you a lot of everything in New York City instead of showing you what you really want. Be specific instead of vague, but also allow room for our experienced creativity to present you with ideas you may not even know you have.
During the callback, tell us when you want to see more of something. When you try to cast the net wide or when you try to be “politically correct,” the callback might be watered down with models who aren’t right for the campaign. If you have a preference in one direction, simply let us know so we can get specific during the callback and show you the best of the best.
No detail is too trivial. It’s hard for casting directors in New York to give the models direction if we don’t know what you want. Even the smallest bit of guidance or detail can make a big difference in how we run the casting process. There is no detail too small to share.
We’re always listening. It’s our job to find the right cast. We want to make you happy, so we’re listening in every way possible. We’re listening to what you’re saying and how you’re saying it. We’re paying attention to your body language and reading in-between the lines. When seasoned creatives see someone they like during a casting, their eyes get bigger, they lean forward and some, unbeknownst to them, make an audible sound like a gasp or “mhmm.” That is a sound we strive to hear in every single casting.

Whether this is your first or hundredth time casting a project, knowing how to communicate with a casting director will ensure you get the right model every single time.

If you’re searching for an experienced casting director in New York, contact tiffany rosenfeld at serendipity casting. Don’t put your brand’s image at risk. We provide the highest quality talent for your success.

How to Nail Your Next Callback: What Casting Directors and Clients Look for

HOW TO NAIL YOUR NEXT CALL BACK

 

Congrats! You’ve made it through the gauntlet of screening auditions and you got a callback. It’s an exciting moment for anyone – but now what? How are callbacks different from the first round of auditions? What should you do to prepare? How can you continue to set yourself apart from the competition?

 

At this stage, casting directors and clients are trying to discern what makes you a unique individual. While you might have questions about your callback, the client has just as many. Is this the right model for this campaign? How do you know whether a model will have good chemistry on set? For the client, the callback is all about finding peace of mind; it’s an opportunity for the client to eliminate unknown variables.

 

Do you feel nervous, overwhelmed or anxious at a callback? tiffany rosenfeld has the remedy. Simply shift your story! Callbacks are great news for you! Getting a callback should give you peace of mind. For all intents and purposes you’ve already made the cut. You can think of your callback as though you’ve essentially been “cast.” The callback simply determines who gets paid for the upcoming work.

5 Callback Tips for Models

Every callback is different.

As a casting director in New York City, tiffany’s experience is that the callback is about allowing the client to meet you in person and to get a sense of your persona. Clients need to be able to envision the transformation of the model who stands before them at the callback into the polished version in end product – the ad. Here’s how to get the most out of your callback:

 

  1. Show your personality. They like you, they really like you – this is why you got the callback in the first place! Although the stakes may be higher than the first audition, this shouldn’t be a stressful situation. Be confident in knowing you made the cut. You deserve to be there. Allow that confidence to let your personality shine. Modeling is collaborative. The client wants to know s/he can work with you and enjoy having you on set.
  2. Practice. Being prepared is key to being confident. If you don’t know how to practice, then work with a modeling coach who can help you make the right choices – smart choices – that result in a successful callback. Modeling coaching by a foremost New York City casting director will give you the insight and industry knowledge to effortlessly nail your casting.
  3. Be empathetic. Know that there’s a lot on the line for the other creative players involved on the project. The photographer, director and client all have professional agendas, so it’s important to be a team player even during the audition process. Be personable and sincere whenever you interact with anyone in the room. You never know – the client might be nervous because s/he doesn’t know whether or not the campaign will be a success. Your unspoken confidence and positive attitude is what nails a callback.
  4. Do your homework. Research the brand. Know about the competitors. Watch previous campaigns. Doing your homework will give you a sense of what the client might be looking for, which can only help you deliver a memorable performance. When you come prepared to a callback, you give the client confidence that you will come prepared on set.
  5. Take care of yourself outside the casting room. As a casting director in New York who has cast countless projects, I always know when a models bring along baggage from their personal life. The client can sense this energy and it’s never a good thing. One common example is models who are running late and don’t have time to eat. Hit the pause button and take five extra minutes to grab something quick and nutritious. And eat it! You don’t know how long you’ll have to wait until you’re seen. Being “hangry,” will only do you a disservice. Instead, enter the casting room from a happy place and bring your positive energy with you.

 

Think of these tips as pieces of a puzzle. At the end of the day, the callback is about showcasing the most confidence and authentic version of you. Never judge your performance by whether or not you booked the job. Instead, view this experience as an opportunity to build industry relationships and credibility.

 

Want to learn more? tiffany rosenfeld is a premier New York City casting director who offers modeling classes and workshops for models who are serious about their craft. Book online today.

 

 

 

 

Why Hire a Personal Commercial Modeling Coach?

Model coaching

If you had one suggestion for new and experienced models, what would it be? Do your homework, be prepared, be yourself?

As a casting director in New York City, this is one of the questions I am asked most. My answer is a simple one – one that has powerful implications for every model’s success: genuinely like yourself and be authentically confident.

Confidence. To many models, confidence seems intangible. It seems like something that models either have or they don’t.

Many models think that they can fake confidence – just put on a smile in the casting room and everything will be fine, right?

The truth is that we work in a fast-paced, unmerciful industry unlike any other. Don’t get me wrong: it’s rewarding and a privilege to be part of the jungle that is the fashion industry. But this same line of work can slice your confidence into pieces. Time and time again I’ve seen models ask painfully vulnerable questions. Am I pretty enough? Am I the right size? Do I have what it takes?

I fully understand the importance of having confidence, and if you’re a working model, you should too. No, I’m not talking about faking confidence or putting on a forced smile in the casting room. I’m talking about really feeling comfortable in your skin and embracing every quirk and trait that defines you. This is where working with a commercial modeling coach comes in.

How Modeling Coaching Builds Confidence

Whether you’re steadily working or looking to bring your modeling career to the next level, it’s important to work with a coach you can trust. Sure, it’s important to look the part, be photogenic, charismatic, aspirational and well rounded. But if you want to have a substantial career and not just be a flash-in-the-pan model, you have to be the total confident package. So, how do you collect all the tools for your casting toolbox? Keep growing – keep learning – be bigger via coaching!

Coaching Empowers Your Sense of Self

You should feel confident whenever you walk into a room. With your coach, you can be vulnerable. You can stop comparing yourself to other models and truly focus on your own beauty and uniqueness. Together, you and your coach can work through challenges

and turn weaknesses into your strengths. Plus, coaching is a great opportunity to ask questions about the industry and get personalized feedback.

Coaching Builds Confidence in Your Own Skin

Whenever a model walks into a room, a casting director can tell whether or not the model is comfortable in his or her skin. In many cases, this can be the difference between booking the job or having to wait for another opportunity. Confidence is one of the things that clients like to see. Coaching builds confidence by improving your skills and validating who you are as talent. While a coach will challenge you to grow, you’ll also feel nurtured and supported throughout the process.

Coaching Provides Industry Secrets from a Veteran Industry Insider

If you’re feeling slightly inadequate or stuck in a rut, coaching gives you tips and viewpoints from an industry insider. A qualified coach has been around the block, having experience in some capacity within the industry. Take advantage of an expert’s perspective to improve your craft. You’ll find it an invaluable experience to work with a mentor who is objective yet supportive.

Are you ready to bring your career to the next level? My name is tiffany rosenfeld. I’m a casting director in New York City who’s worked on projects including Target, Downy, Ulta Beauty, Fekkai, DDF and more. My modeling workshops are designed to give you the confidence needed to nail your next casting. Book online today.

How to Choose the Right Modeling Workshop for You

Why are so many models struggling with inconsistent bookings, low motivation and being “stuck” in the same place of their career?

I’ve coached countless models – and hitting a career plateau is all too common.

We somehow can’t get past a certain point in our career without getting stuck. We jump from solution to solution, suddenly wondering if what we’re doing is “the right thing.”

Is this the right headshot for my look?

Will these projects help me keep moving forward?

Instead of worrying about what’s out of your control (the casting decisions), it’s important to focus what is in your control: improving your skill and your craft. Through modeling coaching and workshops, you can ensure that you’re competitively positioned when the perfect casting for you comes along.

The choice is yours. Picking modeling workshops is different from picking classes for high school or college. For one thing, the right modeling workshop can help increase your chances in booking a casting.

So how do you choose the right modeling workshop in New York City for you?

Find the Best Modeling Workshops in New York City

Before signing up for coaching or any workshops, it’s critical to do some honest self- evaluation first. Honestly audit your needs and where you’d like your career to go. Without knowing your goals, you’re just wasting your time and effort. When you know what you need to improve, find a modeling workshop in New York City that addresses your specific needs.

My name is tiffany rosenfeld, and I’m a casting director in New York City who has cast projects including John Frieda, Target, Downy, Ulta Beauty, Fekkai, DDF and more.

During my modeling classes and workshops, I cover topics that include:

• Perfecting Your Polaroid. In a world where casting directors, clients and agents make life-changing decisions with just one look, it’s vital that your digitals are done right. In this workshop, I discuss the secrets to a perfect polaroid.

  • The Business of Modeling. There’s no industry like the modeling and fashion industry. Here’s where we talk openly and honestly about the tough stuff (terms of a contract, bookkeeping tips, retirement, how to engage in a dialogue with your booker) to empower you and give you the professional tools to survive a career as a working model.
  • On-Camera Beauty Tricks. If you’re going to work in front of the camera, then you need to know how to work the camera. I’ll teach you how the professionals and top models prepare hair, makeup, wardrobe, shaving and skin-care for camera.
  • How Not to Sabotage Your Callback. Excited? Nervous? Here’s what you need to know about callbacks. Hint: it’s not what you think.
  • Building Greater Self-Confidence. How do you walk confidently into a casting after being told “No” over and over again? A career in modeling is challenging and requires vulnerability, but it doesn’t have to destroy your self-confidence.
  • A Mock On-Camera Casting Session with “Clients” Watching. We will put you on camera and break down the good and not-so-good (i.e. fidgeting) things you do on camera. We will review the tapes together and our collaborative constructive criticism will give you the tools to be great on your next on-camera audition.
  • When a Casting Director Gives You No Direction. This class gives some epic casting tricks to have up your sleeve. Our tips will help you shine on a casting when someone lackluster is behind the camera.
  • Dos and Don’ts While at a Casting. This is the class that spills the most insider’s secrets! Self-sabotage happens all the time at castings. We will help you avoid classic pitfalls that clients find particularly off-putting.
  • Breaking Habituals. Is something always the same in almost every one of your pictures? Your arms, hands, face or body language? Has anyone ever called you a one-trick pony? This class will help you break habits that give you a false sense of security.
  • How to Use Your Hands Beautifully & Do a Bite and Smile. Hand jobs and masticating on camera? Yikes! Using your hands beautifully, holding products and/or eating and drinking on camera while looking good is not a simple task. Don’t worry – we will get you through it.
  • Casting 101 | Reviewing the Basics. Feeling overwhelmed? Don’t know which workshop is best for you? Simple: start here!

• Throwing shapes. This is my personal favorite workshop. Throwing shapes = posing. Here is where casting gets really interesting (or scary), depending on your perspective. We will show you how to throw your best shapes, especially when a product, another person and/or prop is involved.

These are just some of the modeling workshops that I offer in New York City. Not seeing what you need? Please reach out directly and we’ll create the perfect class for you. Click here to see my full class schedule and book online. I look forward to meeting you soon!

How to Choose the Right Modeling Workshop for You

HOW_TO_CHOOSE_THE_RIGHT_MODELING_WORKSHOP

Why are so many models struggling with inconsistent bookings, low motivation and being “stuck” in the same place of their career?

 

I’ve coached countless models – and hitting a career plateau is all too common.

 

We somehow can’t get past a certain point in our career without getting stuck. We jump from solution to solution, suddenly wondering if what we’re doing is “the right thing.”

 

Is this the right headshot for my look?

 

Will these projects help me keep moving forward?

 

Instead of worrying about what’s out of your control (the casting decisions), it’s important to focus what is in your control: improving your skill and your craft. Through modeling coaching and workshops, you can ensure that you’re competitively positioned when the perfect casting for you comes along.

 

The choice is yours. Picking modeling workshops is different from picking classes for high school or college. For one thing, the right modeling workshop can help increase your chances in booking a casting.

 

So how do you choose the right modeling workshop in New York City for you?

Find the Best Modeling Workshops in New York City

 

Before signing up for coaching or any workshops, it’s critical to do some honest self-evaluation first. Honestly audit your needs and where you’d like your career to go. Without knowing your goals, you’re just wasting your time and effort. When you know what you need to improve, find a modeling workshop in New York City that addresses your specific needs.

 

My name is tiffany rosenfeld, and I’m a casting director in New York City who has cast projects including John Frieda, Target, Downy, Ulta Beauty, Fekkai, DDF and more.

 

During my modeling classes and workshops, I cover topics that include:

 

  • Perfecting Your Polaroid. In a world where casting directors, clients and agents make life-changing decisions with just one look, it’s vital that your digitals are done right. In this workshop, I discuss the secrets to a perfect polaroid.
  • The Business of Modeling. There’s no industry like the modeling and fashion industry. Here’s where we talk openly and honestly about the tough stuff (terms of a contract, bookkeeping tips, retirement, how to engage in a dialogue with your booker) to empower you and give you the professional tools to survive a career as a working model.
  • On-Camera Beauty Tricks. If you’re going to work in front of the camera, then you need to know how to work the camera. I’ll teach you how the professionals and top models prepare hair, makeup, wardrobe, shaving and skin-care for camera.
  • How Not to Sabotage Your Callback. Excited? Nervous? Here’s what you need to know about callbacks. Hint: it’s not what you think.
  • Building Greater Self-Confidence. How do you walk confidently into a casting after being told “No” over and over again? A career in modeling is challenging and requires vulnerability, but it doesn’t have to destroy your self-confidence.
  • A Mock On-Camera Casting Session with “Clients” Watching. We will put you on camera and break down the good and not-so-good (i.e. fidgeting) things you do on camera. We will review the tapes together and our collaborative constructive criticism will give you the tools to be great on your next on-camera audition.
  • When a Casting Director Gives You No Direction. This class gives some epic casting tricks to have up your sleeve. Our tips will help you shine on a casting when someone lackluster is behind the camera.

 

  • Dos and Don’ts While at a Casting. This is the class that spills the most insider’s secrets! Self-sabotage happens all the time at castings. We will help you avoid classic pitfalls that clients find particularly off-putting.
  • Breaking Habituals. Is something always the same in almost every one of your pictures? Your arms, hands, face or body language? Has anyone ever called you a one-trick pony? This class will help you break habits that give you a false sense of security.
  • How to Use Your Hands Beautifully & Do a Bite and Smile. Hand jobs and masticating on camera? Yikes! Using your hands beautifully, holding products and/or eating and drinking on camera while looking good is not a simple task. Don’t worry – we will get you through it.
  • Casting 101 | Reviewing the Basics. Feeling overwhelmed? Don’t know which workshop is best for you? Simple: start here!
  • Throwing shapes. This is my personal favorite workshop. Throwing shapes = posing. Here is where casting gets really interesting (or scary), depending on your perspective. We will show you how to throw your best shapes, especially when a product, another person and/or prop is involved.

 

These are just some of the modeling workshops that I offer in New York City. Not seeing what you need? Please reach out directly and we’ll create the perfect class for you. Click here to see my full class schedule and book online. I look forward to meeting you soon!

 

 

Classic Casting and Audition Mistakes and How to Avoid Them

CLASSIC CASTING MISTAKES WATERCOLOR

Don’t sabotage your modeling career before it even starts! Working with models during the casting process is one of the most exciting parts of my day. I’m very familiar with the drive and hard work needed to turn a dream into reality, but I’m even more familiar with the innocent missteps that can derail it. Don’t let this happen to you.

As a premier casting director in New York, I can’t tell you how many times I’ve seen these classic casting and audition mistakes. Here’s what you can do to fix them.

 

Mistake #1: Not looking like your photos.

 

What to Do Instead: Okay, looking like your photos seems like a common sense tip, but you’d be surprised by the number of models who look nothing like their photos when they come into a casting. Some models change hairstyles, weight and, in some cases, use pictures that are several years old. While there’s no hard-set rule about how often to have new pictures taken, the general consensus is three years MAX for any given headshot unless they’re working for you. Consult with your agent, manager and anyone else on your team about how your pictures are working for you and whether or not they accurately represent you.

 

Mistake #2: Backing out of a booking after already committing.

 

What to Do Instead: We work in a fast-paced industry, but it can take years to build your reputation. Don’t damage it by booking a shoot only to back out at the last minute. This wastes everyone’s time. Be sure to get a diary—or use your phone—to write everything down. Everything—even non-work commitments. Your sister’s wedding, your mom’s birthday, a movie night with friends. Whatever your commitments, write them on your calendar so you don’t double-book a casting that you can’t attend. Similarly, be sure to be prompted to the shoot or the audition. Do not waste this opportunity by wasting someone else’s time.

 

Mistake #3: Being unprepared for the casting.

 

What to Do Instead: Thoroughly read the casting material. If you’re asked to bring something or wear appropriate clothing, please follow directions. For most castings in New York, you will need your portfolio with you too. For actors, if you get the script in advance, do your homework and read off-book as much as possible. This allows you to connect with the material and really stand out from the crowd. Remember, you’re here to work, so being prepared really showcases your professionalism and distinguishes working models and actors from everyone else.

 

Mistake #4: Submitting for the wrong projects.

 

What to Do Instead: Know how to market yourself! Be realistic about your type and the types of jobs you can expect to book. Talk with your agent and manager to understand the projects they’re submitting you for. Keep in mind that your type might change every few years as you evolve physically and emotionally. Embrace who you are and don’t force yourself into a “mold” that isn’t right for you.

 

Mistake #5: Arguing with a booking agent or casting director.

 

What to Do Instead: We work in a tough business. It takes a specific type of person to be a successful model or actor. You need a strong sense of self as well as the ability to handle criticism. Instead of arguing with feedback, it’s better to thank someone for his or her time, swallow the criticism and move onto the next appointment. Keep in mind that if you get feedback, don’t oblige for the sake of obliging. However, if you hear the same comment from several casting directors, it might be time to act on that feedback.

 

 

A casting is your opportunity to make a good impression and show what you have to offer for any given project. Even if you’re not right for this particular booking, being professional will make a lasting impression that will get you invited back into the casting room time and time again.

 

Looking for personalized feedback and one-on-one coaching from one of New York’s premier casting directors? Consider booking a coaching session with tiffany rosenfeld today!

 

   

 

   

Ageism in Fashion, Commercial and Beauty

AGISM IN FASHION WATERCOLOR

For models and actors working in the world’s most competitive industry, on the heels of every birthday is the panicked thought, “Am I old now?” Given that working models begin their careers at age 16 and often peak before 30, it’s a reasonable concern to have.

 

Does it have to be this way?

 

My first reaction to that would be no, because modeling is so much bigger than high fashion. While high fashion is the ideal for most models, it’s just one segment—albeit a glamorous one—of our industry. When it comes to commercial modeling and acting, for instance, a larger range of looks and types is needed.

 

Still, we know that women past a certain age lose their value in fashion.

 

Ageism in fashion is a real thing, but fortunately, it’s an issue that is being proactively challenged by many. Consider 68-year old Charlotte Rampling who made headlines for fronting Nars’ Audacious Lipstick Collection campaign to celebrate the brand’s 20th anniversary. Or think about Cindy Joseph, a 65 year old model who began her modeling career at age 49 after being scouted for a Dolce & Gabbana campaign. Since then, Cindy has modeled for Anthropologie, J.Crew, Aveda and Shopbop. Oh, and let’s not forget Carmen Dell-Orefice, who appeared on the cover of Vogue at age 15 and continues to model to this day at the age of 83.

 

The reality is that beauty exists at every age. If you want to work as you grow older, you have to be able to own everything about yourself and your body—this includes every wrinkle, imperfection and, yes, even your age.

 

Diversity is beauty. And diversity means a lot of things—race, gender, social type, and even age.

 

Fortunately, things are being done, if even slowly, to address the ageism that exists in fashion. So what does this mean for you? No matter your age, you must always be on top of your game and prepared for the next casting opportunity. Taking care of your skin, staying in shape and sharpening your skills are necessary to stay competitive and in the game.

 

Don’t view age as an absence of youth. Rather, see it as an abundance of experience and grace that you can bring to the table. Women of every age can be a paradigm of beauty.

 

To be this caliber of model, invest in personalized coaching sessions that address your unique traits as a model. As one of New York’s premier casting directors, tiffany rosenfeld understands the challenges for models of every age. She has the insight to look past those challenges and turn them into assets. Book a personalized coaching session with tiffany rosenfeld today!

How to Visually Prepare for a Beauty Casting

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You want to make a great impression and stand out from the crowd so designers, editors or agents hire you for their project, right? For most, the assumption is that you need to “go all out” to stand out. However, for working models, simplicity is key. Casting polaroids, for example, are natural snapshots that showcase what you inherently bring to the table. It’s a fine line to walk—you need to look your best while also appearing to be a blank canvas for the project.

Of course, you want to bring your best to the table. But you don’t want to go over-the-top either. Below are a few modeling tips to use for your next casting!

DO Keep Your Clothing Simple

Clients and casting directors like myself want to see what you look like as natural as possible. Trust me—we have imaginations and can picture what you’d look like after being styled by professional hair and makeup artists. Unless the casting is accompanied with specific directions, your best bet is to wear a neutral tank or t-shirt and a pair of jeans that compliment your body. Don’t distract from your unique beauty by wearing loud or trendy clothes.

DO Keep Makeup to a Minimum

A simple, clean face lets us see you. Just as we want you to come in simple clothing, we also want to see the natural and unique features of your face. If you must, it’s okay to apply lightweight foundation or tinted moisturizer to hide blemishes and even out your skin. Be prepared to pull back your hair so we can really see your face and your unique bone structure. Do not walk in with your hair in a ponytail—but do have a hair tie on the ready! Do not wear any bright or fancy nail polish. Keep it simple clear, nude or sheer – ballet slipper pink is a great example!

DO Practice Your Poses

Do your research and study models whose careers you admire and aspire to have. With the internet, it’s never been easier to get a wide range of ideas and poses. Just like music and sports, modeling is a skill that you need to practice, so be sure to practice your walk, poses and faces in the mirror. If you practice and keep a few poses in your back pocket, this will eliminate any likelihood of you freezing on the spot if we ask you to pose.

DO Pay Attention to the Details

It’s not a secret that models and their appearance are highly scrutinized. Cameras and lighting have a funny way of highlighting and magnifying every tiny detail and imperfection. Remember, YOU are your business—YOU are the product. Like any other product, it’s the tiny details that make the biggest differences. Do not show up to a casting unless you have clean hair. Keep your chin slightly turned down and eyes focused on the bottom lens of the camera when you have your photo taken. Consider getting a manicure or having your eyebrows perfectly groomed. These tiny details will portray that you care about your appearance, making you more attractive to the client.

 

To be a working model in New York, you must be aware of the traits and characteristics clients are looking for. As one of New York’s premier casting directors, tiffany rosenfeld has industry insight into what separates working models from everyone else. Book a personalized coaching session with tiffany rosenfeld today!